U.S. stations to stop airing 'racist' Trump immigrant ad

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Fox News quickly followed in NBC's footsteps.

A reporter pointed out that "a lot of people" thought "that ad was offensive", and asked what he was trying to achieve with it.

The advertisement aired on NBC's "Sunday Night Football" and MSNBC's "Morning Joe", and drew a heated online response.

Fox pulled the ad Sunday "upon further review", said Marianne Gambelli, president of the network's ad sales department. "Your questions are offensive a lot of the time", he said.

CNN had to make the decision on Friday when the ad was submitted there. It tied Luis Bracamontes, a Mexican immigrant in the country illegally who was convicted of murdering two Sacramento sheriff's deputies in 2014, to the thousands of migrants who are fleeing Central America, even though Bracamontes is not known to be associated with the caravan.

The tweet ended with an emoji of an apple, an apparent reference to CNN's own ad campaign where it compares inaccurate news coverage to someone insisting that a banana is an apple.

CNN, NBC, and Fox are among a group of television networks that pulled an anti-immigration advertisement by Donald Trump.

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CNN publicly stated they refused to run the ad because it was racist.

CNN previously had declined to run the advert, which it described as "racist". It concludes with a Trump voice-over saying: "I am Donald Trump and I approve this message". It was later revealed that Bracamontes had been released from US custody by Trump ally and former Maricopa County Sheriff Joe Arpaio.

Many have compared the caravan commercial to the infamous Willie Horton ad during the 1988 presidential campaign that damaged the prospects of Democratic candidate Michael Dukakis.

As for Facebook, where the campaign had deployed the video as a targeted advertisement, they explained it had violated the company's policy "against sensational content".

Facebook is still allowing its members to post the ad in their news feeds, however.

"On Monday morning, an NBC Universal spokesperson said the company recognizes 'the insensitive nature of the ad and have chose to cease airing it across our properties as soon as possible'".

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